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Bloomberg to reassess campaign following lackluster Super Tuesday showing

Bloomberg to reassess campaign following lackluster Super Tuesday showing

by MAX GREENWOOD AND AMIE PARNES -The Hill  |  Published on March 4, 2020

Former New York Mayor Mike Bloomberg on Wednesday plans to reassess his bid for the Democratic presidential nomination after a lackluster showing in the Super Tuesday primaries, according to a source close to his campaign.

Bloomberg, who only launched his presidential bid in November, has spent hundreds of millions of dollars of his personal fortune to build out his campaign’s advertising and organization operations across the 14 states that held their primaries on Tuesday.

The primaries on Tuesday also marked the first time that Bloomberg appeared on the ballot. He notably skipped the four early primaries and caucuses in Iowa, New Hampshire, Nevada and South Carolina, opting instead for a strategy focused on Super Tuesday and beyond.

But results showed him falling short of his expectations in states where he had made particularly high investments, including Virginia and North Carolina.

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